Uber is rolling out new features to keep riders safe after the killing of a South Carolina college student. Uber’s chief legal and security officer Tony West told NBC News in an exclusive interview that the company’s app will push out an alert for riders to check the license plate, make and model of the vehicle. It will also show the name and picture of the driver to confirm it’s the correct person picking them up. The Uber app will also prominently display new safety notifications.
The University of South Carolina student, Samantha Josephson, 21, was last seen March 29 getting into a car she thought was her Uber ride. Her body was later found in a wooded area 65 miles away and car’s driver, Nathaniel David Rowland, 24, faces kidnapping and murder charges.
West said in the interview that aired Thursday on TODAY, “We are heartbroken about what has happened. For us, it’s a reminder that we have to constantly do everything we can to raise the bar on safety.”